Hi again and welcome to the first stage of Project Niche Domination. Here is where we choose our keywords for the five websites. The first thing to do is think about your niche. I have chosen the baby market to do my keyword research for the following reasons:
1) There will always be a consumer
2) There is a never-ending supply of products and hundreds of sub niches (closely themed niches - example - baby feeding solutions).
3) It is a cash rich niche. This simply means that the consumer is happy to spend money on the product, (golf is a very popular niche for this reason).
Now, Keywords….
I used Nichebot for this but you could use the keyword helper in Super Apprentice (if you are a member) or there are some free options out there. Wordtracker offer a free trial and Google have a keyword selection tool but this will only give you a graphical representation, not figures.
So, using nichebot I typed in the one word phrase “baby”. I then filtered the results to take out any keywords that had over 50,000 results in Google and / or less than 100 search count. This list is expandable but this is what we have so far to give you a taster:
| keyword |
Count |
Competition |
KEI |
CPC Min |
CPC Max |
| little golden baby board books |
1979 |
1 |
3916441 |
0 |
0 |
| crochet hooded baby blanket |
3388 |
23 |
499067.1 |
0 |
0 |
| free baby shower games |
16495 |
27100 |
10040.04 |
0.218207 |
0.311725 |
| baby girl clothes 0-6 months |
1932 |
672 |
5554.5 |
0 |
0 |
| free printable baby shower games |
7137 |
10600 |
4805.356 |
0.145797 |
0.224303 |
| baby boy picture frames |
1815 |
1010 |
3261.609 |
0 |
0 |
| baby clip art |
5086 |
13100 |
1974.61 |
0.189107 |
0.290934 |
| free baby picture contest |
1924 |
1990 |
1860.189 |
1.11539 |
1.39424 |
| free printable baby shower invitations |
3321 |
8810 |
1251.878 |
1.55562 |
1.94453 |
| funny baby pictures |
4544 |
17200 |
1200.461 |
0.654203 |
0.817754 |
| free baby shower invitations |
3315 |
9990 |
1100.023 |
0.824215 |
1.03027 |
| baby poems |
5516 |
28200 |
1078.945 |
0.367543 |
0.490058 |
| baby shower poems |
3571 |
12700 |
1004.098 |
0.243123 |
0.347319 |
| baby gender predictor |
2631 |
9250 |
748.3417 |
0.310462 |
0.41395 |
| baby jordans |
2191 |
9430 |
509.0648 |
0.51478 |
0.643475 |
| baby quotes |
2858 |
16200 |
504.2077 |
0.503598 |
0.629498 |
| free baby samples |
3574 |
25900 |
493.1844 |
0.641479 |
0.801849 |
| baby gender prediction |
1939 |
11700 |
321.3437 |
0.412015 |
0.515019 |
| baby constipation |
1815 |
14700 |
224.0969 |
0.510953 |
0.638691 |
| baby quilt patterns |
1938 |
22700 |
165.4557 |
0.254158 |
0.363084 |
| baby shower game ideas |
1916 |
29200 |
125.7211 |
0.608412 |
0.760515 |
There is a lot of information here but we are looking for key points. The keywords with a high search volume and few results are obviously the best ones to use. Aside from this we can look at average Cost Per Click. In our case the higher the better. But, even the keywords with no ads can still be sprinkled on our pages is it means we can rank in search engines, (but I wouldn’t use them for a main page topic).
I will not bore you with this here but we can go deeper into detail here either using Nichbot or doing things manually. The next task is to check the top 3 - 5 websites in Google for each competing phrase. We can see what their Google Pagerank is and we can also check how many backlinks they have. The lower the better as it will be easier for us to rank above them.
This concludes the nasic keyword research. Next we need to look at how to best use these keywords to build content for our websites. please not that I would consider the above to be enough keywords for one site. I will copy this process for the other four sites but I didn’t want to just present a huge list to you as there would be nothing to gain.
Come back soon.
